|

I'm a
great fan of the Corgi range planners at the peak of the brand's powers, you
only have to read the articles I've written on this website to understand how I
admire their judgement and innovation. How the hell then did they find
themselves releasing this toy based on an old pre-Corgi Mettoy model of a Co-op
soft drinks delivery van from the early 50s with no seats and no suspension in
1962? This is post some of Corgi's best-ever models - it was released the year
after the Ecurie Ecosse Racing Transporter - what the hell was going on?
I have a
faint residual memory of this milk promotion being part of an anti drink-driving
campaign, getting the kids on board first and shaming their dads into behaving
themselves - but it is only faint and may not be accurate. Had it been released
in 1956 I'd be writing some grudging praise of a smart van with a nice opening
shutter - in 1962 that no longer held water. |